Маркетинг, реклама, PR
Категория "Маркетинг, реклама, PR"Код вакансии: 44519 Вакансия: Senior Planner Компания: One of our client – Top 10 full service advertising agency Место работы: Moscow Требования: Analyzing and reporting results internally and to clients
Organizing, implementing and controlling the media process within the department for assigned accounts.
Providing analyses and points-of-view for new media opportunities
Accuracy and thoroughness in media planning procedures
Broad knowledge of all media, including strengths and weaknesses of each, understanding of media strategies
Illustrate proven analytical skills which result in strategic media decisions
Excellent communication skills, both verbal and written; strong presentation skills; persuasive writing skills
Positive attitude; excellent follow-through, a keen ability to multi-task
Accurate with numbers, detail oriented, strong organizational skills Обязанности: Specifically the strategic planner’s role is to
Understand and correctly interpret the available marketing research
Understand the business objectives, challenges, and opportunities of the brand
Identify and analyze the external environmental factors (i.e. competition, regulatory, etc.) that can impact achievement of brand objectives
Critically evaluate the available tactics, budget and strategic options
Create and present a clear, compelling and financially sound strategic communications plan for the brandКомпенсационный пакет: Company offers an excellent compensation and benefits package
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