Квалифицированный подбор менеджеров и специалистов
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Вакансии по направлениям
Категория "Товары народного потребления"Код вакансии: 70646
Вакансия: Consumer Insights Analyst
Компания: One of the leader international food company
Место работы: Moscow
Требования:
•At least 2 years experience in Market Research for FMCG (on supplier or/and manufacturer side) preferably on the project manager position in quantitative area
•MA in Social/ Economic Sciences (preferably in Sociology or Marketing) with working knowledge about marketing research methods and practices as well as general knowledge about marketing
•Basic knowledge on macro-economic, social & retail trends in Russia
•Ability to deliver superior, actionable and timely execution while working under stress; creativity in problem solving & ability to think independently, good communication & interpersonal skills
•Professional maturity while dealing with Senior Management, ability to integrate marketplace information in the broader business perspective to drive appropriate planning & decision making
•Very good analytical skills; strong presentation skills; ability to manage several projects in parallel
•English – good command; solid software skills (Word, Excel, PowerPoint; Nitro Internet usage)
Обязанности:
•Solely manages the A-Z of regular customized studies such as: Conscreens, Concept Tests, Product Tests, Packaging Tests Concept & Product Tests, Promo Testing
•Assists the Consumer Insights Manager for the more sophisticated company’s methodologies such as: price sensitivity study , volumetric tests , new copies pre-testing for category, Brand Health study, Segmentation study, Usage& Attitude research
•Ensures that Global/Regional projects receive the appropriate local focus and assists in their local implementation
•Ensures that marketing conclusions and recommendations for all projects conducted are clearly communicated, bringing the research conclusions of studies directly to bear on the marketing issues and opportunities
•Consults and recommends the appropriate research investment level to support the established and business building objectives taking into consideration ROI
•Liaise with global/regional teams to a) ensure accurate input into global/regional trackers; b) ensure that company’s methodologies (best practices) are appropriately used and/or adapted for the BU needs
Заработная плата: от 68000 до 68000 рублей
Компенсационный пакет: •68000 gross + social package
Аналитические статьи